Commerce Connected

icon Connected Commerce icon Connected Commerce
The Commerce Connected approach focuses on the organisation, processes, data and technology helping drive Consumer Engagement, frictionless transactions and Operational best in class digital retail.


Empathy is the ability to understand what other people feel, to see things from their point of view, and to imagine yourself in their place. We have always been driven by a desire to make people's lives easier, including those of our employees, our partners, our clients, and their customers.
The trust that's key to our relationships with our customers, our employees, and our partners is developed every day through honest relationships, reliable expertise, and ongoing consistency. We value the long-term relationships we have built and continue to build, and we prize being authentic, proactive, reliable, and available. We treat everyone with dignity and professionalism, and we believe trust must be continually earned through an ongoing and personal exchange with others. Transparency is imperative to us, and we never over-promise or under-deliver.
Adaptability is the ability to tune into and understand the signs of change, and the flexibility to respond quickly and effectively. In an era of unpredictability in which adaptation is key to the survival of any business, we are continually learning and always open to innovative ideas. Our flexibility empowers us to respond quickly, to adjust easily to new situations, and to manage complex systems with ease. We believe that addressing uncertainties quickly and decisively is only possible through organizational flexibility and adaptability.

Our Approach

Craft a unique brand journey through consistent experience

Everything that happens in the digital realm needs to be mirrored both in your physical presence and in the culture of your employees.


Kick-starters fast-track delivery and business development

Our focus is on getting technology implemented as efficiently and effectively so you can rapidly derive business value.


Simplify data management through Cloud deployment

Clear analysis of data is crucial to optimizing your business process - our SaaS offering removes the operational contraints and costs of doing so.


Embrace innovation through new technology

The Ayata Innovation Center embodies our dedication to future-proofing, ensuring that we're always thinking ahead, focusing on cutting edge of retail technology.


Our Global Growth


AyataCommerce was founded in Bracknell, UK in 2016 by current CEO Shine Mathew, whose extensive experience in ecommerce led him to build a company focused on developing long term, collaborative client relationships based on an empathetic and adaptable approach to clients' needs.


Our "remote first" culture enables us to prioritise expertise in hiring regardless of location. In the years since our founding, we have grown quickly from fewer than 10 employees in 2016 to 185 employees worldwide today.


In addition to our UK headquarters, we have regional offices spanning the globe in Dubai, Debrecen, Bangalore, and Kochi. Our global presence enables us to collaborate efficiently with a wide variety of partners, and to meet customers' needs wherever they may be located.


Our company leadership boasts a rich background in commerce and technology, with extensive experience working with clients of all sizes and across a variety of sectors. They share a passion for collaboration and an abiding interest in understanding and responding to each client's unique needs.


Shine Mathew CEO & Founder
Nigel Hunter Head Of Consulting
George Brandie Non Executive Chairman
Stanley Joseph CTO
Andrew Hackett Head of Client Services
Jane Seaton Head of Delivery