
Is it Time for a Change?
All of the above can give you flexibility, scalability, faster time to market, improved CX, better optimisation and more. However these all tie back into two things; increased revenue and increased business efficiency. An effective Digital Transformation strategy...

Benefits of an MVP Approach to OMS
What is MVP? A minimum viable product (MVP) is a version of a product with the minimum required number of features to be usable by early customers who can then provide feedback for future product development. It allows you to arrive at a workable solution, which meets...

Post MVP Enhancements
If you’ve built your MVP (minimum viable product) for OMS (order management system) or at the very least, know what it will look like for you, then it’s likely you’ll want to continue improving on your post purchase experience and capabilities once you’ve seen what an...

Adapting for Long Term Success
Listen to our CEO Shine Mathew share his expertise in tailoring online infrastructure for both short and long-term success. Join us as we discuss: - Finding advantages through flexibility - Bettering customer experience - Understanding fulfilment lifecycles

What is MVP in OMS?
If you’re planning to implement an Order Management System (OMS) then your Minimum Viable Product (MVP) can be entirely different based on your scenario and starting point. Building on our previous piece on which comes first, eCom or OMS, here we provide some further...

ROI of eCom vs OMS
The heart of any strong omni-channel strategy is order management. But implementing an omni-channel strategy designed to meet the customer’s expectations requires an effective ecommerce engine. So how do you weigh the ROI of each option when deciding on your...

The Complexities of Implementing eCommerce vs OMS
Implementing a new ecommerce engine or an OMS (order management system) both come with their own myriad collection of intricacies. When choosing between which one to implement first it’s crucial to understand the complexities these implementations face, to do this...

Ecommerce or OMS first?
The process of choosing between implementing a new ecommerce engine or an OMS (order management system) is similar to the chicken and egg problem, which comes first? We believe the answer lies in your own capabilities; Today, can you show real time inventory based on...

The D2C Opportunity
D2C (Direct to consumer) provides an incredible opportunity for a growing brand, retailers have experienced serious success by fostering the right type of D2C environment and utilising technology to showcase their product offering in a consumer-focused channel. By...

How to Address the D2C Market
More and more brands are opting to go direct and there are lots of reasons why they should. For those who know how to address their market, the opportunity is significant. It may sound like an obvious statement however with the pace of change in today’s technology...

How to Move From B2B to D2C
In a traditional B2B model, Manufacturers/Brands sell their goods to other organisations who then sell onto the Consumer. E-commerce is shaking up this traditional B2B sales model as it gives greater opportunity for the B2B company to reach consumers directly. D2C...

What’s the difference between B2C and D2C?
The rise of eCommerce has brought a drastic change in consumers’ buying habits and revenue models. Brands often now prefer to sell directly to the customer rather than going through a third party and customers tend to prefer buying directly from businesses. B2C stands...

What Does a Work-life Balance Mean to Ayata?
Before covid most people were familiar with the traditional office workday, often much of your day would be consumed by commuting, chatting with co-workers, getting coffee and lunch with the remaining time spent actually working and very little (if any) time for...